The two way road of business
When people actually do business together it shows cooperation, teamwork, collaboration, and good ethics. There are some relationships in business that are this way, and there are some out there that think creating good business is a one way lane. I’m here to tell you that if you run yourself down this one way lane, you will burn, and you will crash. On the other hand, people who understand that creating good relationships are centered on the “give and take” conduct.
There have been many instances where I’ve worked with people in the past and eventually generated a good revenue stream. The relationship was good, the communication was there, but when it came down to reciprocating business together they didn’t think twice to bail. This is not only frustrating, but puts you on an untrusting level for any other person you view as potential partners.
There have also been instances where my relationship was very generous from both parties. If I ever needed any suggestions or help with something I knew I could go to them and have no problem getting what I need. And I would like to think that I was able to provide my partner with any experience or knowledge to better themselves. This relationship has lasted years and our partnership has been prosperous.
What it boils down to is, building a partnership in order to conduct long term big business, is never a one way road. If you’re thinking of using a person for what they have, and not being reciprocal, chances are then, you’ll burn through partners faster than sage grass on fire, and your reputation only diminishes each time until eventually you’re not in business.
Take a minute to think about what it is you have to contribute to your current partnerships and ask yourself who you haven’t been able to share this with.
Generosity is giving more than you can, and pride is taking less than you need.
Kahlil Gibran (1883 – 1931)


Over 5 years of affiliate management and marketing including but never limited to SEO, PPC, SEM, Email marketing, Social Media, Media buys, Contextual marketing, and anything in between. My number one objective is to make my affiliates the most money possible and creating the strongest relationships in the industry.
You, amigo, are a funny and talented writer. Amen! Totally believe in what you’re saying. Was this written about anybody in particular? Hmmmm.
Now get me some traffic! LOL.
Can’t wait to see your LEAD GEN offers. Any we can translate and distribute as our own? Definitely let me know.